Improve Copywriting and Boost Conversions Using An Annoying Tactic You’d Usually Hate

Do you want to write more persuasive copy? Are you looking for ways to compel readers to interact with you? Could your copywriting use a tune up to make it stand out among so much advertising noise? … did you notice what I just did? I’ll explain. It’s easy for copywriters to get swept up in the […]

When Converting Copy Won’t Guard Against High Bounce Rates…

Time is the most dependable, yet inflexible factor of life. It is always ticking away. A common human fear is that time will elude us. That’s why so many people are impatient. Impatience is the main culprit behind high bounce rates. Websites may enjoy large amounts of traffic, but if visitors are spending only a few […]

The secret to working in social media? “Multitask like a mother.”

  Social Media Strategist. Or Social Media Manager (my title). Or Community Relations Expert. Or Public Relations Coordinator. There are so many names for the same position in social media. The person who promotes a brand (or brands) online is who we’re talking about. The person who builds engaged audiences and sets up shop in consumers’ […]